Our Founders
FRONTROW continues to lead the way in shaping innovative, dynamic, and compassionate business leaders, guided by the visionary principles of our exemplary founders:
- CEO – Sam Verzosa (Businessman, Engineer, Member of the House of Representatives of the Philippines)
- President – RS Francisco (Entrepreneur, Actor, Former Advertising Director)

At FRONTROW, we take immense pride in our effective, high-quality, and award-winning health and beauty products. With our guiding philosophy of Beauty, Health, and Wealth, we believe that beauty and health are not just treasures to cherish—they are also your gateway to a prosperous future.
Our History
The journey of Luxxe White began with the brilliant minds of Sam Verzosa and Raymond "RS" Francisco, who first met at the University of the Philippines, Diliman. RS was celebrated for his captivating theater performances, while Sam excelled as a top engineering student. After their university days, the two friends pursued distinct career paths—Sam launched several successful businesses, while RS made a name for himself in acting and directing.
Despite their diverse professional journeys, Sam and RS shared a deep passion for health and beauty. RS, as a stage and TV actor, was meticulous about his skincare routine to always look his best on camera. Sam, who ran bar businesses, prioritized staying fit and healthy despite his late-night schedule. Their shared commitment to exceptional health and beauty solutions led them to discover the transformative power of LUXXE health supplements. Instead of keeping this discovery to themselves, Sam and RS decided to share the brilliance of LUXXE with the world—ushering in a new era of beauty and wellness.
Today, Luxxe White has evolved with a bold rebrand, introducing new and improved advanced formulations like Luxxe White Ultima Glutathione + Collagen (1400 mg), Luxxe White Renew Glutathione + Pure Barley (2200 mg), Luxxe White Slim Glutathione + L-Carnitine (2200 mg), and Luxxe White Protect Pure Grapeseed Extract (500 mg). Our commitment to innovation ensures that you experience the best in beauty, health, and vitality.

Our Mission
"To create a positive change in people's lives."
Our Vision
"We envision making a life-changing impact through our top-quality health and beauty products."
Our Products
Step into a world of radiance, beauty, and wellness with FRONTROW's rebranded Luxxe White product line. Our premium health and beauty solutions are designed to support your skincare, wellness, and overall vitality goals.
Our products are manufactured in quality facilities that adhere to strict standards, including the United States Pharmacopoeia (USP), Current Good Manufacturing Process (cGMP), and Standard Operating Procedures (SOP) regulations. Our facilities are FDA-registered and licensed, staffed with qualified professionals to ensure quality products you can trust.
*Note: Some products manufactured by AIE Pharmaceuticals in the United States, while newer products are manufactured by Meyers Pharmaceuticals (Phils.), Inc.
Our rebranded Luxxe White line includes:
- Luxxe White Ultima Glutathione + Collagen (1400 mg): An advanced glutathione supplement with collagen that may help support skin health and wellness.
- Luxxe White Renew Glutathione + Pure Barley (2200 mg): A wellness supplement with super berries, barley, and moringa for overall health support.
- Luxxe White Slim Glutathione + L-Carnitine (2200 mg): Enhanced with garcinia cambogia to support fitness and weight management goals.
- Luxxe White Protect Pure Grapeseed Extract (500 mg): A wellness supplement that may help support circulation and skin health.
- Luxxe White Coffee: A health and beauty coffee sweetened with stevia, featuring premium Japanese collagen, L-glutathione, and superfoods.
- Luxxe White Brilliant Exfoliating Facial Set: A complete skincare regimen for daily skin care routine.
- Luxxe White Soaps: Including skin care soaps infused with glutathione, skin vitamins, and kojic acid for daily cleansing.
With Luxxe White, beauty and health are not just goals—they’re a lifestyle. Join us on this journey to glow, thrive, and slay the day!