Our Founders
FRONTROW continues to lead the way in shaping innovative, dynamic, and compassionate business leaders, guided by the visionary principles of our exemplary founders:
- CEO – Sam Verzosa (Businessman, Engineer, Member of the House of Representatives of the Philippines)
- President – RS Francisco (Entrepreneur, Actor, Former Advertising Director)

At FRONTROW, we take immense pride in our effective, high-quality, and award-winning health and beauty products. With our guiding philosophy of Beauty, Health, and Wealth, we believe that beauty and health are not just treasures to cherish—they are also your gateway to a prosperous future.
Our History
The journey of Luxxe White began with the brilliant minds of Sam Verzosa and Raymond "RS" Francisco, who first met at the University of the Philippines, Diliman. RS was celebrated for his captivating theater performances, while Sam excelled as a top engineering student. After their university days, the two friends pursued distinct career paths—Sam launched several successful businesses, while RS made a name for himself in acting and directing.
Despite their diverse professional journeys, Sam and RS shared a deep passion for health and beauty. RS, as a stage and TV actor, was meticulous about his skincare routine to always look his best on camera. Sam, who ran bar businesses, prioritized staying fit and healthy despite his late-night schedule. Their shared commitment to exceptional health and beauty solutions led them to discover the transformative power of LUXXE health supplements. Instead of keeping this discovery to themselves, Sam and RS decided to share the brilliance of LUXXE with the world—ushering in a new era of beauty and wellness.
Today, Luxxe White has evolved with a bold rebrand, introducing new and improved advanced formulations like Luxxe White Ultima Glutathione + Collagen (1400 mg), Luxxe White Renew Glutathione + Pure Barley (2200 mg), Luxxe White Slim Glutathione + L-Carnitine (2200 mg), and Luxxe White Protect Pure Grapeseed Extract (500 mg). Our commitment to innovation ensures that you experience the best in beauty, health, and vitality.

Our Mission
"To create a positive change in people's lives."
Our Vision
"We envision making a life-changing impact through our top-quality health and beauty products."
Our Products
Step into a world of radiance, beauty, and wellness with FRONTROW’s rebranded Luxxe White product line. Our premium health and beauty solutions are designed to empower you with the best in skincare, anti-aging, and overall vitality. Manufactured and bottled in the United States by AIE Pharmaceuticals, our FDA-approved and HALAL-tested oral supplements and skincare products adhere to the highest standards, including the United States Pharmacopoeia (USP), Current Good Manufacturing Process (cGMP), and Standard Operating Procedures (SOP) regulations. AIE Pharmaceuticals is FDA-registered, licensed by the U.S. Department of Health and Human Services, and staffed with advanced medical professionals—ensuring products you can trust completely.
Our rebranded Luxxe White line includes:
- Luxxe White Ultima Glutathione + Collagen (1400 mg): The most powerful glutathione supplement, now with collagen for enhanced skin elasticity and hydration.
- Luxxe White Renew Glutathione + Pure Barley (2200 mg): An anti-aging supplement fortified with super berries, barley, and moringa for overall wellness.
- Luxxe White Slim Glutathione + L-Carnitine (2200 mg): Strengthened with garcinia cambogia for extreme fitness and weight management.
- Luxxe White Protect Pure Grapeseed Extract (500 mg): An overall protection supplement to support circulation, skin health, and more.
- Luxxe White Coffee: A health and beauty coffee sweetened with stevia, featuring premium Japanese collagen, L-glutathione, and superfoods like grape seed and moringa.
- Luxxe White Brilliant Exfoliating Facial Set: A complete skincare regimen with exfoliating facial soap, toner, sunscreen gel-cream, and facial cream for radiant, even-toned skin.
- Luxxe White Soaps: Including Skin Whitening Soap, Oatmeal Exfoliant Soap, and Orange Papaya Soap, all infused with glutathione, skin vitamins, and kojic acid for brighter, smoother skin.
With Luxxe White, beauty and health are not just goals—they’re a lifestyle. Join us on this journey to glow, thrive, and slay the day!